︎DESIGN


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Data-driven Design for Sustainable Local Fishery Industry


#App Dev #Community #Interview 


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PROJECT FISHARE
LOCATION AngSila, Thailand
CLIENT Life & Living Co.(Thailand)
YEAR 2020
ROLE Proejct lead, design research, design development, design prototyping (XD)
COLLABORATOR MIT Urban Risk Lan, CHAT Architects
AWARDS MIT Dean Scholarship ︎︎︎
PUBLICATIONS Future Architecture 2020︎︎︎, Bandung Biennale 2021︎︎︎


CHALLENGE
Help clients(Life & Living Co.) envision how to create sustainable fish local industry via design and technology

POTENTIAL
A digital platform that reflects the social, technological and sustainable perspectives of Ang Sila fish industry



How might we design the future for the sustainable fish industry in AngSila, Thailand?

Ang Sila, located on the east coast of Thailand Gulf, will be the central development district with EEC(Eastern Economic Corridor). Confronting the fact of increasing population and tourism, the fishery needs to be transferred to another higher level. Current the transaction between fisherman and customers are influenced by middlemen, which make the whole supply chain not transparent and the fish freshness is gradually becoming a serious issue in AngSila.

FISHARE, trying to render the problem from the perspective of optimizing local logistics and supply chain to help fishermen connect with the bigger markets and establish a digital platform to help with the sustainable fish industry. The goal is to build a transparent fish supply chain from sea to table and provide customers with better seafood choices.




Prototype and Ideating Fishery Experience with Locals


Read the full report here︎︎︎




Embrace Local Situation 


Layers of Urban Experience through Technology




Data-driven fisharey management platform 

(hover to experience)














The project will be continued and implemented in 2022 Aug.


We shared the project in 2021 Bandung Binnale︎︎︎




PROJECT FISHARE
LOCATION AngSila, Thailand
CLIENT Life & Living Co.(Thailand)
YEAR 2020
ROLE Proejct lead, design research, design development, design prototyping (XD)
COLLABORATOR MIT Urban Risk Lan, CHAT Architects
AWARDS MIT Dean Scholarship ︎︎︎
PUBLICATIONS Future Architecture 2020︎︎︎, Bandung Biennale 2021︎︎︎

SPEICAL THANKS TO Uncle Joon



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